Editor's note: Robert J. Moore is the co-founder of RJMetrics, which develops software that helps online businesses make smarter decisions using their own data. At�RJMetrics, we believe in data-driven decisions and that means we do a lot of testing. However, one of the most important lessons we?ve learned is this: not all tests are worth running.
Sunday, January 13, 2013
Prevent Analysis Paralysis By Avoiding Pointless A/B Tests
Editor's note: Robert J. Moore is the co-founder of RJMetrics, which develops software that helps online businesses make smarter decisions using their own data. At�RJMetrics, we believe in data-driven decisions and that means we do a lot of testing. However, one of the most important lessons we?ve learned is this: not all tests are worth running.
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